Marketing Resources

TIMELINE: THIS SHOULD BE COMPLETED 3-4 WEEKS BEFORE YOUR PROGRAM LAUNCH DATE.

Action items: After reading this page, here are the action items that need to be completed:

• Review our best practices

• Complete the Marketing Checklist

• Download the MARKETING SIGNAGE ZIP FOLDERS. Be sure to select the ReusePass signage folder that fits your program.

BEST PRACTICES

• Review our Marketing Best Practices:

  • Location Signage: Place provided signage at participating dining locations physical and digital

  • Cross Campus Signage: Use high-traffic areas like residence halls and libraries to promote ReusePass

  • Launch Day Announcement: Create launch day email announcement to inform all of campus about the program

  • Social Media: Share posts to your feed/story, and create reels highlighting the program.

MARKETING DEPARTMENT CHECKLIST

DOWNLOAD MARKETING CHECKLIST